RED - Refreshing Energising Dynamic
Cre-ate The writer creates his own language
Cre-a-tiv-ity Ingenuity and flair
Cre-a-tion The act of creating something
Cre-a-tive Producing or using new and effective ideas
Red Creative is about all of the above. When applied correctly they can produce imaginative and original ideas whatever the medium; photography, film, music or advertising. It’s not necessarily about spending vast amounts of money to create something original. It’s the concept and enthusiasm and the joining together of a group of people to make an idea reality.
Red Creative is about making the best of what you have around you.
Convention is boring. Be creative. Be Red Creative.